Our NEW Préférence Vivids range provides bold, luminous colour full of reflects, that lasts up to 8 weeks. This red hair dye will provide vibrant long last colour. *Instrumental test
NEW Preference Vivids range is our most innovative expertise in bold colours. This cherry red hair dye formula is infused with a blend of powerful pure dyes selected by our hair colour experts for ultra-vibrant colours. *Instrumental test
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